Meet the full-stack marketer ready to 2x your brand’s customer lifetime value. ✌🏼
Hey, I’m Carolina 👋🏼
Juneshine
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Vessi
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Judy
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Fly By Jing
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Onward Reserve
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Baboon to the Moon
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Bev
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Health-Ade
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Matchabar
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Nori
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Partake
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Pourri
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Eight Sleep
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Bala
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Gleamin
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Touchland
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Sanzo
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21 Seeds
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Birthdate Candles
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Anita Ko
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Freewrite
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Juneshine 〰️ Vessi 〰️ Judy 〰️ Fly By Jing 〰️ Onward Reserve 〰️ Baboon to the Moon 〰️ Bev 〰️ Health-Ade 〰️ Matchabar 〰️ Nori 〰️ Partake 〰️ Pourri 〰️ Eight Sleep 〰️ Bala 〰️ Gleamin 〰️ Touchland 〰️ Sanzo 〰️ 21 Seeds 〰️ Birthdate Candles 〰️ Anita Ko 〰️ Freewrite 〰️
My Strengths
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‣ 150% LTV increase through customer journey optimization and product feature adoption strategies, building engaged user bases that drive long-term value.
‣ 40% conversion rate improvement via customer segmentation and behavioral analysis to inform product positioning and messaging strategies.
‣ 132% SMS list growth resulting in 15% of total revenue through strategic customer communication and product education campaigns.
‣ Translate customer data into actionable product insights for dozens of $10M+ brands across healthcare, consumer goods, and technology sectors.
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‣ $1M monthly budget management across acquisition channels, achieving 6x ROAS through data-driven product positioning and messaging optimization.
‣ 3 successful product launches requiring cross-functional coordination between Product, Operations, and Marketing teams for market entry and adoption.
‣ Drive customer acquisition and product trial through multi-channel campaigns across Meta, TikTok, Google, and emerging platforms.
‣ Build and execute go-to-market strategies that balance customer acquisition costs with long-term product value delivery.
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‣ -0.40% variance from revenue forecasts through rigorous performance measurement and cross-channel attribution analysis.
‣ Customer journey analytics using Google Analytics, attribution platforms, and business intelligence tools to inform product strategy.
‣ Executive reporting and strategic recommendations that drive product roadmap decisions and market positioning.
‣ Competitive analysis and market research to identify opportunities for product differentiation and customer value creation.
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‣ Design and implement customer onboarding, loyalty, and referral programs that drive product adoption and retention.
‣ Build automated customer communication strategies that educate users on product value and drive feature utilization.
‣ Cross-functional collaboration with Product and Customer Success teams to optimize user experience and reduce churn.
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Let's drive product growth together through customer-centric strategies that turn insights into impact.
You might have heard me on… 🎧